question about the cold reach! showing people their data instead of pitching them?
I've been working on a tool that analyzes an app's review, ratings, and sentiment, and turns into a report like what users complain about most, how sentiment is trending, user personas etc. It also does a few other things like trakcing an app's rating over time and comparing apps against each other.
I built it because I helpt seeing products with thousands of reviews and no real way for the team to make sense of that feedback or turn it into something they could actually act on. It also for people who want to build a product and at least get a sense of how others n market are performing.
but I want to discuss is on the outreach side. when I started reaching out to app owners, I tried something a bit different before sending an email, I run the analysis on their own app, and open with their actual numbers like "your current sentiment score is 48/100 and your most common complaint is .."
It seems to work on but I am unsure how it reads from the otherside, which is what I want to ask:
1- if you got an email that opened with your apps real sentiment score, and top complaints would that feel useful or would it feel like someone went through your stuff?
2- for anyone who's done "lead with their own data" where does it break down? It's slow per message since you're doing real work before contact, so I'm curious where that stops being worth it.
what do you think?