
HELP! We're Stuck! Branding direction comparison for LIP CARE
Which branding direction works best for a premium natural lip balm brand?
1 = darker luxury aesthetic
2 = softer modern aesthetic
Quick reactions:
• Which looks more expensive?
• Which would you trust more?
• Which would you actually buy?
• Would you make any other changes?
Thank you in advance for any direction you can give (We're so stuck!)