r/Miliforticwatches

A bit more background behind this logo direction:

The symbol is built around the letters “M” and “F”, combined into a shield-inspired shape. It reflects the durable build quality and sporty character that Milifortic has always focused on.

The updated text logo is also more solid and straightforward compared to the previous font. Cleaner, easier to read, and closer to the brand direction we want moving forward.

Would you be happy if this became the future Milifortic logo?

Logo inspired By：u/Organic_Yak_3115

Took my Submariner diving few days ago. The water resistance was excellent, and the AR coating really helped too.

We’re currently preparing the third batch, and it should be back around the end of May. Huge thanks to everyone for supporting Milifortic — the sales of Milifortic S089 have honestly exceeded all our expectations.

We’ll keep refining the details and pushing the craftsmanship further, aiming to reach true T1-level quality.

S117 Continuing Milifortic’s high-quality craftsmanship, inspired by minimalist Bauhaus design and finished with bold contrasting colors.