Tracked every scope creep incident across 8 months. The pattern wasn't what I expected.
Run a productized fractional CFO service for ecom brands, 8 people on the team, 24 active clients on monthly retainers. Toronto-based but most of the team is remote across Canada and the US.
Got tired of scope creep eating margin so I made the team log every instance. Out-of-scope requests, scope-adjacent asks, "quick favors," the works. 8 months of data, 412 logged incidents.
Here's what I expected to find: that a few problem clients accounted for most of the creep. The 80/20 thing. The "fire your worst customers" answer.
That's not what showed up.
The data showed creep was almost evenly distributed across clients. The variable wasn't the client. The variable was who on our team was responding to the request. Two of our senior people were absorbing about 4x the volume of creep that everyone else was, because they were saying yes by default and only escalating to me when something blew up.
We had a scope document and pricing tiers but no script for the moment where a client asks for one small extra thing in a Slack channel at 4pm and the right answer is a polite redirect, not a sigh and a yes.
So we built one. Two-sentence templates for the most common asks. A weekly review of what got said yes to and what didn't. The senior absorbers went from absorbing 4x to absorbing 1.6x in two months.
It didn't kill creep. The total volume of requests didn't change. What changed was how many of them turned into unbilled work.
Curious if other service businesses have audited this and what you found.