u/AgreeableTarget2831

I have been trying different content strategy and testing visibility on a few AI visibility / GEO tools lately and noticed something interesting

Most tools track:

- mentions

- citations

- prompts

- AI share of voice

But the brands showing up most in ChatGPT/Perplexity answers often aren’t the ones with the best SEO.

A lot of visibility seems influenced by:

- Reddit discussions - - comparison blogs

- review sites - repeated brand mentions across the web

I think AI visibility is more about brand presence and contextual mentions than traditional rankings alone.

What has been your experience so far?

I am helping a small Saas startup refine their content strategy, and one issue that I faced is their low visibility on AI platforms like ChatGPT and Perplexity. Their blog still performs well on Google, but their content isn’t getting picked up in AI generated answers.

So I am thinking how can we automate the process of improving content visibility for AI chatbots and tools? After some research I have found that structured data, clear formatting, and direct, concise responses seem to be favored by AI.

One approach I have been using involves a system that helps track how often my content is being referenced by AI. It draws from a variety of AI platforms and gives insights into content performance, helping to identify where visibility gaps are and suggesting content optimizations to better align with AI search algorithms.

How are you making sure your content ranks well on both Google and AI platforms? and that too consistently

I’ve been testing how tools like ChatGPT and Perplexity recommend brands/products and honestly it doesn’t always match Google rankings at all.

Some brands ranking high on Google barely get mentioned, while smaller brands with random Reddit threads, reviews, niche blog mentions, etc keep showing up in AI answers over and over.

Lately I’ve been going down a rabbit hole trying to figure out:

* what sources AI actually trusts

* which prompts trigger certain brand mentions

* why some pages get cited constantly

* why others basically stay invisible

It feels like there’s a whole second layer of search now outside normal SEO.

The biggest thing I noticed:

A few strong mentions on trusted niche sites seem way more valuable than pumping out tons of generic SEO blogs.

Still trying to figure this whole thing out tbh.

Are you guys tracking AI visibility yet or just manually testing prompts and hoping for the best