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For children’s book authors: what has been the hardest part of marketing your book?

We keep hearing the same thing from authors and illustrators:

Writing the book is hard. Publishing it is hard. But figuring out how to actually get the book in front of readers, families, schools, libraries, and bookstores can feel like a whole different job.

That is one of the reasons we created The Storytellers Marketing Mastery Summit, a live online event for children’s book authors and illustrators.

The summit is June 12–14 and will focus on practical book marketing topics like visibility, outreach, social media, newsletters, websites, school/library connections, and reaching the right audience for kidlit.

I’d love to hear from other children’s book creators:

What part of marketing has felt the most confusing or overwhelming for you?

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u/Boring_Swimming_5064 — 3 days ago
▲ 2 r/u_Boring_Swimming_5064+1 crossposts

We recently had the chance to talk with Jason Low, publisher and co-owner of Lee & Low Books, on The Storyteller’s Shelf Podcast, and one part of the conversation really stayed with us: how kids are engaging with books today and how the children’s publishing industry is adapting.

We talked about reading habits, screen time, parents modeling reading at home, independent publishing, book marketing, and the future of children’s books.

We’d love to hear what others are seeing:

  • What helps young readers stay excited about books?
  • Do parents, schools, libraries, or access to better book choices make the biggest difference?
  • Are shorter chapters and more accessible formats helping kids connect with stories?
  • What are you seeing as an author, parent, educator, librarian, or reader?

For anyone interested, the full conversation is on The Storyteller’s Shelf Podcast on Apple.

Our Youtube Version will available next week.

u/Boring_Swimming_5064 — 23 days ago