Merit Badge Counselors Wanted — No Khaki Expertise Required
I’m getting ready to do a short Merit Badge Counselor recruitment pitch at several troops’ Court of Honors, aimed specifically at troop parents, and I’d love advice from other Scouters.
A couple themes I’m leaning into:
- Merit badges often shape future careers, hobbies, and passions. I know adults who still remember the counselor who introduced them to engineering, welding, photography, etc.
- Scoutmasters and ASMs already carry a huge load delivering program and advancement. Merit badges are one of the best places for parents and community members to step in and directly support Scouts.
I also want to lower the intimidation factor. A lot of parents think:
“I’m not expert enough.”
But honestly, many badges just need someone willing to encourage, mentor, and share experience.
I’m trying to strike the right balance between:
- inspirational,
- practical,
- and not sounding desperate for volunteers.
If you’ve recruited MBCs successfully:
- What messaging worked best?
- What made parents actually sign up?
- What should I absolutely avoid saying?
Would especially love ideas for a short 5 minute Court of Honor pitch.