
Keyword Scout - Mobile ASO: Two big updates - here's what's new
A few months ago I shipped Keyword Scout because every ASO tool I could find was either a web or a Mac app best view on a computer. I wanted to do keyword research and competitor analysis on my phone mid-walk, on the couch, or holding a baby at 3am.
I have shipped a few releases with bug fixes since then but 2.0 (and 2.1) have some major updates:
🔍 Analyze any App Store app: Share from Safari or paste a link. You get top opportunity keywords, ranking coverage (what they rank for vs. don't), pain points mined from real reviews, competitors, not generic filler.
This is my new go to. When I find an app in the App Store or someone posts it here on Reddit. I open the link in App Store, tap share, tap Keyword Scout and it runs the report instantly, no searching by app name and trying to find it.
📊 What Moved: Every owned app now gets a release impact report. 14-day pre vs. post rank windows per keyword. Did your title change actually work? This finally tells you.
⚠️ Competitor Changelog: The Pulse tab surfaces every metadata change across competitors you've analyzed. Title swap, subtitle tweak, version bump — detected automatically within 24 hours.
🌍 Multi-country: Re-run any report against 175+ App Store markets in one tap. A keyword with 100 difficulty in the US can be wide open in Brazil.
💬 Pain Points with highlighted quotes: Review complaints clustered by category (Pricing, Stability, Sync, Feature Gap, Ads). The matching word gets highlighted in each quote so you see exactly why a complaint was tagged and where you competitor apps are having trouble.
-----
Still free with $10 one-time Pro upgrade, no subscription. Free tier includes 10 keyword searches a day, 1 listing grade, and 1 full competitor analysis per week. Pro is unlimited everything.
Any bugs, questions, features missing or confusion let me know!