Does building a website on a domain increase its resale value, even with zero traffic?
I’m curious about something in the domain investing space.
If you buy a good domain and build a clean, professional website/landing page on it, does that generally make the domain more valuable to potential buyers?
For example:
Domain was recently registered
A professional website/landing page is built on it
The website has little or no traffic
No revenue yet
But the site clearly demonstrates a potential use case for the domain
Would you consider that domain more valuable than the same domain with just a parked page?
Or does a website only add meaningful value once it has traffic, revenue, backlinks, users, or other measurable metrics?
Would love to hear opinions from domain investors and people who have actually bought/sold domains with websites attached.