u/CrisA_Works

A dentist wont benefit as much from a appropriate logo compared to a bank, the way I currently see it. I asked a similar question I'll link here but for a specific industry. Now I'm thinking in broader terms. Since every industry will have different goals that would also influence how much the business needs an appropriate logo.

Here are some quotes from that post that I found useful for this one;

>(...) If you ask a scientist/engineer if they care about their logo design they might say no. But they do care about making money and good logo design is part of that.
- Amelie_Cauchemar

>Only focus on the groups that desperately want great branding right now and not on groups that you will squander all your time trying to convince them of the value of great branding. (...) It’s the first rule of business, focus on the group that values what you can offer the most.
- Independent_March536

This raises me two questions;

• When does a business benefits from a appropriate logo?
• What businesses/industries benefit the most from a appropriate logo?

For example, one could argue that public facing businesses are the ones that need it the most. A dentist is a small public facing business, but they won't benefit as much from the logo. The best way to succeed is by improving peoples smiles and self esteem with careful treatments, a good location would be far more relevant than a logo.

A dentist wont benefit as much from a appropriate logo compared to a bank, the way I currently see it. I asked a similar question I'll link here but for a specific industry. Now I'm thinking in broader terms. Since every industry will have different goals that would also influence how much the business needs an appropriate logo.

Here are some quotes from that post that I found useful for this one;

>(...) If you ask a scientist/engineer if they care about their logo design they might say no. But they do care about making money and good logo design is part of that.
- Amelie_Cauchemar

>Only focus on the groups that desperately want great branding right now and not on groups that you will squander all your time trying to convince them of the value of great branding. (...) It’s the first rule of business, focus on the group that values what you can offer the most.
- Independent_March536

This raises me two questions;

• When does a business benefits from a appropriate logo?
• What businesses/industries benefit the most from a appropriate logo?

For example, one could argue that public facing businesses are the ones that need it the most. A dentist is a small public facing business, but they won't benefit as much from the logo. The best way to succeed is by improving peoples smiles and self esteem with careful treatments, a good location would be far more relevant than a logo.

I was checking a website that has a portfolio of different biotechnology brands on which it's currently investing, and it got me thinking:

Do biotech/science industry need what we consider really good logos? I'm not sure how much of a difference would make for these businesses to have appropriate logos. Most of them are not for the mass consumer, most of them position themselves to specific types of businesses (industrial, chemical, pharmaceutical, agriculture, etc) that I'm questioning how much they actually care if the logo is bad or not. Most of them are the foundation, or part of it, of what other businesses provide.

What can you say about this?