u/DragonflyThen5805

Hi,

I’m starting an online fragrance business focused on selling authentic Middle Eastern and designer perfumes in India at fair prices.

The idea is to cater mainly to the 18–35 audience who are into perfumes but don’t always want to pay inflated retail prices at malls or big websites.

I’ll be sourcing popular fragrances like Rasasi Hawas, Afnan 9PM, Riiffs, Versace Eros, Gucci Guilty, and similar fragrances that are already trending in the fragrance community.

The focus will be:

100% authentic products

Fair and transparent pricing

Curated perfumes instead of random inventory

Strong Instagram/reels/community presence

Building trust in a market where fake perfumes are very common

Initially, the business will be online-first through Instagram, WhatsApp, Reddit, and a website. Over time, I want to build it into a proper fragrance/lifestyle brand and community, not just a reseller page.

I’m currently finalizing branding and names — something modern and fragrance-culture focused like Fragverse, Scentoria, Club Verro, etc.

Shortlisted Names image attached. Look forward for name Suggestions & feedback🙏

Hello Everyone,

Hrithik Narang here from New Delhi. I’ve been part of the corporate gifting business for a few years now, and over the last several months I somehow ended up deep into the fragrance rabbit hole.

Been spending a lot of time reading, testing, watching reviews, and learning more about perfumes lately.

Decided to finally start something of my own in the fragrance space under the name Mistova.

Starting small for now with BNIB / Retail packs at fair pricing. Still new to the business side of fragrances, so currently keeping things simple and transparent.

A few things upfront:

• All products are sourced through authentic distributors/sources only.

• Limited stock at the moment while I slowly build inventory.

• Orders are generally dispatched within 2 working days.

• Shipping via Delhivery. Shipping charges extra @ ₹100.

And just to make buyers feel safer ordering from a new seller:

If there’s any unexpected delay beyond 4 working days from my side, I’ll issue a full refund + ₹100 compensation for the inconvenience.

MISTOVA BNIB Retail List:

https://docs.google.com/spreadsheets/d/1mQcendeGabMHvFEILGJky09XprtsBH3Ayw-o8sqjuQQ/edit?usp=sharing

Not claiming to be a fragrance expert yet - still learning every day - but trying to build this with honesty, responsiveness, and long-term trust over hype.

Happy to help with recommendations as well if anyone’s exploring something new.

Source: Authorised Distributors.

Cheers 🍻