PRO PASS OR NO PASS?
ADE first timer here needing some advice on how I should approach this week.
For a little bit of context, I am planning on moving to Amsterdam for the month of October with ADE being the fever pitch of my stay. Why am I moving to Amsterdam? I run a clothing brand that makes clothes for the underground dance music community and from what I know, Amsterdam is the place to be.
My goal for ADE is to learn more about the business of music and make more friends in the industry.
I am now sitting here debating if I should buy the Pro Pass and attend the conference or if it is better to just go to the events and set up coffee chats with people in the industry privately. I'd also like to know if the Pro Pass will get me into events as I have heard mixed messages online with some people saying that it covers you for most events as long as you show up early and others saying that it is useless.
Has anyone ever been a Pro Pass holder and could make me a recommendation?
Thank you in advance my friends!