My title says "Digital Product Manager" but I do value creation work.
Need your feedback 🙏
Background (~8 years, Paris, all HQ roles):
3.5 yrs product marketing & pricing at a global auto OEM HQ. Pricing during semiconductor crisis, full-cycle launches, lifecycle strategy across European markets.
3+ yrs at a European mobility group HQ. Title was "Product Business Developer," now rebranded to "Digital Product Manager" after a restructuring.
Actual work: scout €1M–€7M EBITDA opportunities across the group, build the business case, get exec buy-in, run cross-functional execution to close. 6–24 month projects.
Shipped: ~€7M EBITDA ancillary product line, premiumization transformation, ops excellence program (+18% CSAT, -8% cost), country relaunch (~€5M annual revenue).
Admitted to INSEAD MBA, couldn't secure the loan, didn't go. No MBB.
The problem:
My official title doesn't match the work. "Digital Product Manager" reads tactical. The actual work is value creation, business case building, P&L impact, cross-functional execution — the stuff MBB and corporate strategy teams claim to want from experienced hires.
So how do I frame this so MBB takes me seriously as experienced hire, or a corporate strategy / transformation team sees me as a fit?
Specific questions:
How do I bridge the gap between an unsexy job title and substantive value creation work on a resume and LinkedIn? Do I rename the role (within reason), lead with scope and impact, or something else?
For MBB experienced hire screening, do they read past the title if the bullets are strong, or does the title kill the application before anyone reads it?
What headline actually works? "Strategy & Transformation" feels closer to the truth than "Digital Product Manager."
Anyone who broke into MBB experienced hire or corporate strategy from a similarly mismatched title — what specifically did you change on your resume and LinkedIn that moved the needle?
Thanks alot