u/Either-Act-3406

Every client call ends the same way. someone asks how they stack up against competitors on DTC and i'm pulling together three different reports that never quite line up got some data feeds running but the output is messy and half the time i'm spending more time cleaning the data than explaining what it means

smaller retail clients are the worst for this the setup that works for bigger brands doesn't translate and they don't have the patience for a 40 slide deck just to see where they sit in the market, tried building a custom reporting setup but it takes too long to maintain and the moment something breaks i'm back to manual pulls

what are people using to track DTC market share and competitor benchmarking for retail clients without it turning into a whole project every time

anyone got a data feed or dashboard setup that keeps smaller clients from asking the same question every single week.

Trying to set up competitive intelligence for a few clients. need tools that track AI brand visibility, like how often they pop up in AI search answers, and brand sentiment changes. right now i'm basically just running the same prompts manually every couple weeks and taking screenshots. Its tedious and I have no idea if im even measuring the right things.curious if anyone here is tracking this systematically or if you're just doing spot checks like me. And if you're tracking it, whats actually moved when you've made changes and how much of this even matters for actual business results.