u/Eliteinvestor101

For people who buy Canadian food products online: what makes you actually trust a small hot sauce brand enough to order?

I’m trying to understand what Canadian buyers look for before purchasing from a smaller food brand online.

Is it:

• Clear ingredient list?
• Heat level shown upfront?
• Reviews/social proof?
• Founder story?
• Retail stores it has been in?
• Free shipping?
• Canadian-made/Ontario-made proof?
• Better product photos?
• Recipes/food pairing ideas?

https://www.craftedbychettys.com/

I’m especially curious because hot sauce is one of those products where people usually want to taste it first. What would make you comfortable buying it online instead of waiting to see it in a store?