Is tiktok still worth it for short-form content or worth it in general?
Hey guys, I've been posting couple humor content on tiktok since Feb 2026. I only had 1 viral so far with 180k views, not the usual millions that everyone else gets apart from me...
I do short form only so is it worth continuing? Because I hears tiktok only regards long-form now...
Also I've been posting the same videos on my Instagram and Facebook and honestly, they perform better over there! On instagram especially I get 4-5 digit views for multiple videos. On Facebook, it's not that good but at least it reaches more than 200 up to 1k at least. BUT ON TIKTOK, this is way worse! Because I'm stuck in 200-300 views most of the time there...
I don't know what I'm doing wrong. People on insta seem to enjoy my 80k+ viewed videos but on tiktok it's only at 200 views...
My main goal here is to of course entertain viewers and at the same time get passive income from making content in the long run.
I get discouraged sometimes when I see newer accounts getting followers fast and insane view counts - even those with low res videos.
I don't heavily edit mine, I just make them simple and relatable but I'm not sure why they're not working in tiktok like other people do! :(