Spent 1200 euros for ads 200 euros in sales
Hi everyone,
I'm currently building my dropshipping business and I'm looking for honest feedback from more experienced store owners.
I'm trying to learn how to properly evaluate products, improve my store, and run profitable marketing campaigns, but there are so many different opinions online that I'm not sure what actually matters.
A few things I'd love help with:
How do you know if a product is worth scaling?
What metrics do you focus on when analyzing Meta/Facebook ads?
If people visit the store but don't buy, how do you figure out whether the problem is the product, ad creative, landing page, pricing, or overall store?
What are the biggest signs that a product isn't going to work?
I'm also interested in learning more about marketing outside of Meta Ads:
How do you build and grow an email list?
What email flows should every store have (welcome series, abandoned cart, post-purchase, etc.)?
How much revenue can email marketing realistically generate for a small store?
Is Google Ads worth it for a new dropshipping store?
Should I focus on Google Shopping, Search Ads, Performance Max, or something else?
At what point should I start using Google Ads instead of only Meta Ads?
If anyone is willing to review my store and give honest feedback on trust, design, product page quality, or conversion issues, I'd really appreciate it.
Thanks in advance for any advice! 🙏