
The $64,000 Question
In 1955, the NPG television network launched a quiz show called the $64,000 Question. Hosts would show photographs of native plants, and ask viewers to identify them. The format was wildly popular, and became a frequent part of NPG programming.
Later, the upstart NPCJ network, on the UHF band, began a series of investigative journalism reports into whether the $64,000 Question native plant identification show was rigged. Primary evidence that the game was at least unfair to contestants, if not outright rigged, was the often fuzzy quality of the photos shown, and the lack of photos of the botanical features actually needed to identify the plants.
Investigation centered on a quiz show episode requiring the identification of five asters, from two photos each, with the winner being 12-year-old Patty Duke. In later testimony before the Senate Agricultural Committee, Duke exposed that the native plant guessing game was in fact at least highly manipulated.
Here is an except from the testimony:
SENATOR: I'd like to establish your credibility as a witness. You have a squeaky clean public image, do you not?
PATTY DUKE: The squeakiest. I am squarer than Dick Clark, and twice as honest.
SENATOR: You are in the sixth grade. Are you familiar with the concept of "show your work"?
PATTY DUKE: Of course, Senator. Show your work is foundational to our educational system. Schoolteachers require it of me all the time. I get more credit for an incorrect answer well explained, than a correct answer that is unsupported.
SENATOR: When answering questions about plant identification, in the guessing games, do you ever have to show your work?
PATTY DUKE: No Senator, I do not.
SENATOR: Do you find the fact that the plant identification games you participate in, do not require you to show your work, to be suggestive that the game is rigged?
PATTY DUKE'S LAWYER: Objection. Calls for speculation.
SENATOR: There are allegations that you use an electronic robot to identify plants for you, and then submit the robot's answers as your own.
PATTY DUKE: I find the idea of a futuristic robot plant identifier to be outlandish. You've been watching too much science fiction, Senator.
SENATOR: OK, fair enough. Are you familiar with simplified identification systems, such as the Peterson A Field Guide to Wildflowers, or Newcomb's Wildflower Guide, which avoid the difficulties of abtruse dichotomous keys?
PATTY DUKE: No Senator. In 1955, color printing is expensive, and botanists are rather stuffy. An Idiot's Guide to Native Plant Identification would never sell.
SENATOR: So I take it that you own a copy of the 2-1/8 inch thick Gray's Manual of Botany, eighth edition, by M.L. Fernald, 1632 pages of small type on onion skin paper?
PATTY DUKE: Did Asa Gray teach Charles Darwin everything Charles Darwin ever knew about North American native plants?
SENATOR: How you mean?
PATTY DUKE: I mean, of course my family owns a copy of Gray's. Any American family with some interest in nature does.
SENATOR: So when, on the game show, you identified five of five asters from two photographs each, you used Gray's to key them out?
PATTY DUKE: Fuck no. Have you ever read that book?
SENATOR: How you mean?
PATTY DUKE: Aster puniceus will later come to be known as Symphyotrichum puniceum. This is the first aster I intentified in the game show episode. Here is what Fernald's Gray's says about the species:
>Stem usually stout, 0.2-2.5 m high, from hirsute with often tuberculate-based hairs or densely pilose above to glabrous, leaves of dry texture, narrowly to broadly lanceolate to narrowly subrhombic...
SENATOR: OK stop I get your point. And please use Freedom Units. And why is "tuberculate" in italics, but "pilose" isn't, but "subrhombic" is?
PATTY DUKE: You didn't even let me get to the "loose subequal linear-attenuate scarious-margined phylaries."
SENATOR: You're making that up.
PATTY DUKE: Sadly, no. I only make up that I am my own identical cousin, or Helen Keller.
SENATOR: So how then did you identify Aster puniceus as Symphyotrichum puniceum, even though the photographs did not fully display the traits needed to do this?
PATTY DUKE: I identify by intuition. I identify by sense of smell.
SENATOR: Do you know the story about the time the wealthy celebrity film actor, Robert Redford, did an expose of corruption in the television industry? Redford offered Herb Stempel a $100,000 bribe, to reveal how Stempel had been coached on correct answers, to make a quiz show more dramatic?
PATTY DUKE: Yeah. That smells. Every briber has their price, and Redford was not offering a big enough bribe for Stempel to reveal how he cheated.
SENATOR: Do you know about the concept of internet karma points?
PATTY DUKE: I don't. Please explain.
SENATOR: Imagine you are on a plant identification quiz show. You are shown two photos each of five asters. The photos do not contain enough botanical detail to actually identify the asters, like closeups showing the hairiness of a stem, or the underside of the leaves.
As a fundamental part of your education, you have been taught to show your work. But you are not required to show your work here. The game looks rigged.
A plant identification game where contestants have to say why they think a plant is x or y would be educational. But a plant identification game where contestants just blurt out answers, is not.
I can understand rigged games with big money corporate advertising sponsorship.
But why would anyone run a rigged game, just for a few imaginary internet points?
PATTY DUKE: That's the $64,000 question, Senator, isn't it?