Beta Testing
Hi Community!
We have created web app - A Financial tool, that helps women plan, invest and grow their money. It has a dashboard that connects all your accounts, gives you insights on your spending, investments, & debt. Then gives you life stage aware guidance on what comes next, as well as education on what to do based on your own profile. Bc someone coming out of grad school with a student loan needs very different advice to a midlife women wanting to get serious about saving for retirement.
We have a live beta waitlist, however this is world wide, and currently our app only works in the USA (we are German & South African founders). We don't have many USA people signed up.
So now we are trying to:
- Access communities that fit our user profile - Women that want to use their money better & put their money to work. Ideally having been through or planning a career break for maternity, further studies etc.
- Cohort them into 5 x 20 user beta cohorts, to use our app for 4 weeks & give us genuine feedback.
We have been offered to be a part of two newsletters going out in the US to women founder communities. And I need to make sure that the copy converts well, so that people actually sign up.
We are thinking they get: 5$/testing-month, the 10$ for the rest of the year (usually $20) as founding members.
This will give us both feedback, but also traction, showing willingness to pay. Which will get us investor ready to raise our round.
Has anyone ever gone through something like this and have tips on copy that converts? Also anyone with knowledge on how best to structure the beta so we get the most feedback and engagement?