u/Intelligent-Race-809

I work at a PE-VC firm. Before joining, I knew almost nothing about the industry, so there was a steep learning curve. I've been here for about two years, and while I've learned a lot, I don't feel like I've actually done much marketing.

A lot of my work has involved data collection, preparing presentations and decks, and supporting internal communication. I don't regret. It taught me a lot about the business.

On the marketing side, I create social media content about our investment sectors, portfolio companies, and any insights or data we can share publicly. I'm also trying to involve different teams in our content by planning videos where they share their expertise and opinions.

The problem is that nothing feels like it has momentum. The marketing team is basically just me, my manager, and senior management. There isn't much brainstorming, campaign planning, experimentation, or creative discussion. Everything feels transactional, and I don't feel like we're building a real marketing function. Is it wrong to think that way? I have worked with teams previously, and I used to get a LOAD of content to post on a daily basis - but here there is nothing posted on a daily basis.

I want to make my work more interesting, create campaigns that people actually care about, and grow as a marketer. But I'm struggling to figure out what that looks like in a private equity/VC environment, especially when the portfolio companies themselves aren't generating a constant stream of exciting news.

Has anyone else worked in B2B, private equity, venture capital, or another industry and felt this way? What did you do to make your marketing more strategic, creative, and impactful? Am I expecting the wrong things from this type of role, or am I missing opportunities that I should be creating myself?

Also, I feel like I have lost my thinking abilities; I seem to struggle with copy and, on the whole, my creative side - I used to whip up copy earlier. However, it feels like it's been a long time since I wrote something genuine.

Had a conversation with a friend. He says religion is necessary because that's what puts empathy in humans. That's what controls people from losing control (I think he meant men from lusting). That's what stopped wars for women being fought (abducting women). When asked if he would kill or fight out of anger if religion didn't say, he said yes.

He also believes that the Gujarat riots were unavoidable as it was between two opposing religions, and it would have happened even in British India.

I have faced people with opposing ideologies, but with him, it's like I can't prove what I'm saying and make him understand. And he points to stupid things and I feel I cannot really defend.

Especially the part where he says religion is what made humans empathetic and controlled.

I have been designing for some time. But it's rare when I have felt satisfied with my work. Recently I had to design an invitation and did it similar to what was done the year before and was asked to change.

I like to design, I can do it for hours and hours. But I feel like it shouldn't take this much time.

Once changed, the feedback was so negative and I understand. So it's like either it's all over the place or is just empty. And when asked for an invite, I redesigned it and now it looks like a magazine cover. Am I not good enough? Do U lack that artistic talent?