[IND] 5 months in, growth is slow. how do you actually know when to keep going?

5 months into building my own product. Talked to users, the problem resonates, but growth is nowhere near what I projected.

For anyone who's been through this longer than me, genuinely curious:

How do you keep believing in the product when users aren't showing up at the rate you expected? Is it gut, or do you set hard checkpoints for yourself?

On marketing, how did you figure out which channel to actually commit to? Did you find one thing and go deep, or test everything in parallel first?

And the real one, how do you know when it's "just needs more time" vs "this one's not it"?

Not looking for motivation. Looking for the actual frameworks people use when the slow months hit.

reddit.com
u/Obvious_Elephant_201 — 4 days ago

[IND] 5 months in, growth is slow. how do you actually know when to keep going?

5 months into building my own product. Talked to users, the problem resonates, but growth is nowhere near what I projected.

For anyone who's been through this longer than me, genuinely curious:

How do you keep believing in the product when users aren't showing up at the rate you expected? Is it gut, or do you set hard checkpoints for yourself?

On marketing, how did you figure out which channel to actually commit to? Did you find one thing and go deep, or test everything in parallel first?

And the real one, how do you know when it's "just needs more time" vs "this one's not it"?

Not looking for motivation. Looking for the actual frameworks people use when the slow months hit.

reddit.com
u/Obvious_Elephant_201 — 5 days ago

5 months in, growth is slow. how do you actually know when to keep going?

5 months into building my own product. Talked to users, the problem resonates, but growth is nowhere near what I projected.

For anyone who's been through this longer than me, genuinely curious:

How do you keep believing in the product when users aren't showing up at the rate you expected? Is it gut, or do you set hard checkpoints for yourself?

On marketing, how did you figure out which channel to actually commit to? Did you find one thing and go deep, or test everything in parallel first?

And the real one, how do you know when it's "just needs more time" vs "this one's not it"?

Not looking for motivation. Looking for the actual frameworks people use when the slow months hit.

reddit.com
u/Obvious_Elephant_201 — 5 days ago

5 months in, growth is slow. how do you actually know when to keep going?

5 months into building my own product. Talked to users, the problem resonates, but growth is nowhere near what I projected.

For anyone who's been through this longer than me, genuinely curious:

How do you keep believing in the product when users aren't showing up at the rate you expected? Is it gut, or do you set hard checkpoints for yourself?

On marketing, how did you figure out which channel to actually commit to? Did you find one thing and go deep, or test everything in parallel first?

And the real one, how do you know when it's "just needs more time" vs "this one's not it"?

Not looking for motivation. Looking for the actual frameworks people use when the slow months hit.

reddit.com
u/Obvious_Elephant_201 — 5 days ago

5 months in, growth is slow. how do you actually know when to keep going?

5 months into building my own product. Talked to users, the problem resonates, but growth is nowhere near what I projected.

For anyone who's been through this longer than me, genuinely curious:

How do you keep believing in the product when users aren't showing up at the rate you expected? Is it gut, or do you set hard checkpoints for yourself?

On marketing, how did you figure out which channel to actually commit to? Did you find one thing and go deep, or test everything in parallel first?

And the real one, how do you know when it's "just needs more time" vs "this one's not it"?

Not looking for motivation. Looking for the actual frameworks people use when the slow months hit.

reddit.com
u/Obvious_Elephant_201 — 5 days ago

Impact vs Income: What’s really driving founders today?

This is just a random thought I had, and I’m genuinely curious what others think.

Nowadays, it feels like everyone wants to build a startup and “solve problems” or “make the world better.” That’s great — and I don’t doubt that many founders truly care about impact.

But I keep wondering: if we completely removed the money aspect from it — no funding rounds, no exits, no seven-figure bank accounts — how many people would still be building?

If there were no financial upside, would most founders still work on the same problems? Or would the motivation change?

I understand money is important. It gives freedom, security, and the ability to build things at scale. I’m not saying money is bad. I’m just curious — how many people are really doing it primarily to make a difference, versus doing it mainly for financial success?

Not trying to judge anyone. Just a thought experiment I’ve been thinking about.

What do you all think?

reddit.com
u/Obvious_Elephant_201 — 6 days ago

Impact vs Income: What’s really driving founders today?

This is just a random thought I had, and I’m genuinely curious what others think.

Nowadays, it feels like everyone wants to build a startup and “solve problems” or “make the world better.” That’s great — and I don’t doubt that many founders truly care about impact.

But I keep wondering: if we completely removed the money aspect from it — no funding rounds, no exits, no seven-figure bank accounts — how many people would still be building?

If there were no financial upside, would most founders still work on the same problems? Or would the motivation change?

I understand money is important. It gives freedom, security, and the ability to build things at scale. I’m not saying money is bad. I’m just curious — how many people are really doing it primarily to make a difference, versus doing it mainly for financial success?

Not trying to judge anyone. Just a thought experiment I’ve been thinking about.

What do you all think?

reddit.com
u/Obvious_Elephant_201 — 6 days ago