u/Ok-Heron2512

I've been reviewing how digital marketing is changing, and one thing stands out: AI assistants are becoming a major source of information for users. People are asking direct questions and expecting instant answers, which means brands have a new challenge being included in those responses.

This has made me think that SEO alone may no longer be enough. Monitoring AI mentions, understanding why competitors appear more often, and building a strategy specifically for AI generated answers could become an essential part of online marketing.

Has anyone here adjusted their content or marketing strategy with AI recommendations in mind? I'd really like to know what's working for others and whether you've seen measurable results.