
Fast Food Review Day 213-and-a-half: Cookie Sampler at chip cookies (snack)
| Chain Name | chip cookies |
|---|---|
| Food category | Primary: Baked Goods |
| # of US Locations | 22 |
| # of US States | 7 |
| Primarily located in | Utah and California |
| Restaurant Rank in US $ Sales 2024 | not ranked |
| Rank of price (high to low) (Average: $9.62, standard dev. $3.81) | 5th out of 55 snacks |
| Quality / Value Rating for this specific meal | 7 (out of 10) / 4 (out of 10) |
Quick snack review. You have likely heard of Crumbl, which has grown from a single SLC store in 2016 to over a thousand locations in nearly every state, and the undisputed leader of the "cookie dessert" restaurant category. But, as with the meteoric success of Crumbl, there's plenty of other people who want a piece of the action as well.
Enter chip cookies (yes, lowercase), which was ALSO founded in SLC a year later. However, it's tiny by comparison, with two dozen stores across a few western states. So, how do they stack up?
Note that at the time of this visit, I had not yet visited Crumbl, so can't really compare them directly. But, I've been a "C is for Cookie that's good enough for me" Cookie aficionado my whole life, making batches of cookies from scratch starting when I was just ten years old and over the years I've made and consumed thousands upon countless thousands of the little treats. Having tested variations on recipes, tweaking amounts to get different results, let's just say I know a thing or two about cookies.
First of all, the cookies at chip cookies are huge - really massive buggers, each one individually can serve as a complete dessert. And they do have a price to match their size, at about four bucks each. Which, when you first hear the price, sounds a bit insane, but then you realize how hefty these things are, and that yeah it's not so crazy after all. Still expensive, just no longer stupid-expensive for the size.
Because of the size of the cookie, you may notice a bit of an unusual shape to the cookies - the type of shape that you get when you intentionally bake "low and slow". Which is a necessity to cook through something this size so that it is fully baked without burning the outside.
And I'm perfectly fine with that. I asked for a four-cookie sampler (of their choice), which is definitely larger than a normal snack, and served as my dessert for that night, the next morning, the afternoon and the following night. I have to say they were baked perfectly, which is no mean feat when you have a cookie that thick and that size, but I'm sure they have it timed down to the second from experience. Still nice and soft without being undercooked on the inside.
I remember one was a chocolate chip, one was a "biscoff" chip, one was a sugar cookie, and can't recall the fourth (white chocolate?). All of them were excellent, except for the biscoff one, which was meh. In addition to getting the baking down pat, they've perfected their recipes as well, apparently.
So, yeah, 'chip cookies'. If you happen to be near one, then I can say that yes, if you are looking for an indulgence, this will hit the spot. Not cheap, but after eating them I can also say they're not a rip-off, either. Now I want to try the other cookie "restaurants" out there, to see how they compare.
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(About this review series: Starting in late 2025, I am visiting a different fast food/fast casual chain every day, until I run out of places to visit. Aiming to review as many chains on the Technomics Top 500 Restaurants list as possible, plus key/important regional and some local chains as well. Originally I thought this might end around 100 days, but I keep discovering new places I wasn't aware of before, so I keep going until I run out, which at this point may be around 300 days. And no, I haven't gained weight, and no, it hasn't hurt my health.)