




Jump is the only magazine that still catches their original target audience?
Jump IP's are promoted to kids and young teens in tv programs, anime series, merch, their own kids mag and on the internet via official posts and memes, even if some of their stories have light gore or some ecchi.
The magazine still had a lot of younger readers even when adults became the main buyers in 2019 (when they had more JJK, CSM, DS), while now there are even less kids, but the roster feels less edgy (not criticizing, just interesting trivia).
Magazine, Sunday and Champion both feel a bit more mature in the marketing department, not exactly adult, but something more akin to Jump Square and Jump+ (high school and college students).
Still crazy that Jump technically competes with magazines of every demographic, whenever it be kids, girls, boys or even adults (that are now the main readership)