Rush orders as a small DTF shop: when to take them and when to say no
Learned this the hard way so figured I'd share. Rush orders sound like easy extra money until they blow up your whole week.
I'll take a rush order if all of these are true:
I actually have room in my schedule. Not "I can squeeze it in if I push everything else," actual room.
It's a simple job. Standard blanks, files they already have, nothing weird.
The rush fee is real money. I do 30-50% on top depending on how fast they need it. If they balk at that, it wasn't that urgent.
Design and sizing are approved BEFORE I start. This one is non negotiable.
I turn it down when:
They still need to approve stuff mid process. If they haven't picked colors or sizes yet it's not a rush order, it's a rush headache.
I'm already maxed out and would be pressing at midnight to make it happen. Been there, not doing it again.
The fee doesn't match the disruption. Sometimes people want rush turnaround at regular prices and the answer is just no.
They want rush AND changes to the design. Pick one. Rush and revisions do not mix, ever.
Best thing I ever did was set a hard cutoff instead of negotiating every request one by one. Mine is basically "same day pressing if your approved files are in by 10am." People respect a system way more than a maybe.
And honestly, just be straight with people when you can't do it. Declining nicely keeps the customer. Missing their deadline loses them forever.
TLDR; Only take rush orders if you have actual capacity, the job is simple, the fee is worth it (30-50% extra), and files are approved before you start. Set a hard cutoff like "approved files by 10am for same day pressing" so you're not negotiating every request. Saying no nicely beats missing a deadline.