
Should AI deepfakes be banned in political campaigns?
There has been controversy lately as AI has improving to be distinguishable from convincing deepfakes, especially to those that are not familiar with the technology, and cannot find easy signs of it. It has been showing up more prominently within campaigns, PAC messaging, and election-adjacent media. Some of it is basic image generation or editing, but some examples involve realistic depictions of real candidates or public figures saying or doing things they did not actually say or do.
A few high-attention examples of it being used in major races:
- An AI-generated robocall in New Hampshire mimicked Biden’s voice and told Democratic voters not to vote in the primary
- The DeSantis campaign circulated AI-generated images showing Trump hugging Anthony Fauci, which became one of the more widely covered early examples of AI-generated campaign imagery.
- In the 2026 Texas Senate race, the NRSC released an AI-generated ad showing Democratic Senate candidate James Talarico appearing to speak into a camera, even though he never filmed the video. Reuters reported that the ad used AI to have him recite old social media posts, with only a small “AI generated” label in the corner.
Within all of the links, most comment on a trend of AI generation being much more prevalent within political campaigns. Concerns are that realistic AI content could spread false information quickly, especially close to Election Day, before campaigns, journalists, or voters have time to verify it. There is also the reverse problem, where real audio, images, or video could be dismissed as AI-generated once voters become used to seeing fake political media.
Where should the line be drawn, and what would be consequences for banning AI at various stages in the political process, or letting it advance as is?