Realized I was losing leads simply by forgetting to follow up — fixed it with a free automation
Not gonna lie, I've lost actual paying work before just because I forgot to follow up with someone who was interested. Not because I didn't want the work, just got busy and it slipped.
Fixed it with something stupidly simple:
I log every lead/client in a Google Sheet with a "follow-up date" column
Set up a free Zapier automation that checks the sheet daily
If today matches someone's follow-up date, it pings me (I use Telegram, but email works too) with their name and context
Costs nothing, takes maybe 15 min to set up, and I haven't missed a follow-up since.
Feels like such an obvious fix in hindsight, but I know I'm not the only one who's let stuff slip through the cracks. Anyone else have a low-effort system like this for staying on top of leads?