u/Sure-Feeling-7351

Curious to hear from founders and marketers here: in your experience, which acquisition channels actually scale in Web3? Paid ads, KOLs, on-chain referrals, affiliates, airdrops, content, community, or something else?

I’m trying to understand which ones have proven to bring consistent, compounding user growth vs. just short-term hype. Would love to learn from real examples if you’ve run campaigns or seen success. I have seen user growth charts on Coinbase, Binance, Kraken, Uniswap, CoW Swap, 1Inch etc. so got me thinking about this.

Working for a startup. We don't have a budget for link building. What are ways to do backlinks in this case?

• What is your experience with guess posting? We don't have a content specialist and produce our content with AI, so I'm not sure if guess posting would be a way here for us.

But that's just my assumption, would love to hear your thoughts.

• Tried HARO. There are very little questions about our industry there. We're in DeFi.