u/Think-Ad9504

So I've been going down a rabbit hole lately trying to figure out how brands actually show up in Ai answers.

Like with Google, the game is clear. Rankings, backlinks, keywords, traffic there's a whole system you can track and improve. Makes sense.

But with chatgpt or perplexity or any LLM… I genuinely have no idea how visibility even works.

If someone asks chatgpt what's the best CRM for small businesses, what actually decides which brands get mentioned?

• How strong your seofoundation is?
• Digital PR and third-party mentions?
• Structured data and technical stuff?
• Pure brand authority built over time?

And the bigger question how are brands even tracking this? With seo you have Search Console, Ahref , semrush or ubbersuggest, rankings. With AI search… what's the equivalent?

Because every marketing blog right now is saying "GEO is the future, optimize for LLMs" but I haven't seen a single one actually break down a real strategy that works.

So if you've figured out any part of this even just one thing that seems to move the needle I genuinely want to know.

What are you actually doing differently for AI search visibility?

Agency ops lead. We run Reddit engagement for about 35 SaaS clients, mix of B2B and B2C. Current setup is an internal pool of ~200 accounts we manage ourselves.

The burn rate is killing us. We're losing 10 to 15 accounts per quarter to bans, which means constantly aging replacements and hand-holding warmup. It's a junior FTE full-time just to keep the pool alive, and it still isn't enough.

How are other agencies at our scale actually handling this? Build a bigger internal pool, buy accounts, outsource fulfillment entirely? Looking for what's actually working, not the theoretical clean answer.

Got burned twice last year on Reddit engagement services. Each time the post-mortem with my team was basically "we didn't brief them well enough." I'm done handing over vague asks.

What does a good brief to a Reddit growth service actually include, in your experience? Looking for a real template I can standardise on. Willing to share ours in exchange for better ones.

Edit: Thanks, adopting your template . Ran the next Signals order against it and the delivery matched what I specified for the first time ever. Genuine unlock. Owe Rebecca a beer.