Is it wrong to run paid promotions for your own content?
I recently invested some money in promoting two videos of mine via youtube (different purposes, different markets). Just a small amount to test it out (buying a new game on sale would be more expensive), and it actually worked decently well (by my standards which thought there would truly be no change). However so many of the comments I have been getting is people talking about how it was an ad and people complaining in the comments (even in other videos that were not the promoted ones) that it keeps being shown to them (don't exactly have control over that). I have people coming into my chat talking about how I ran an ad and even my own community posting screenshots in my discord being like "Your ad reached the right audience". Just makes it feel like all people care about is that fact I had the audacity to run a paid promotion for my own channel.
Idk if I am over thinking it or if this is the first step on the road to thicker skin but just the whole situation has just left me feeling guilty and like I am some kind of fraud for doing this? Is this all in my head or was running a promotion actually too presumptuous of me as a small streamer?