▲ 13 r/LCID
I think Lucid's upscale strategy might actually be the right move.
I believe China is capable of cost-cutting that surpasses Tesla, and Chinese EV technology has already reached the industry average. In this situation, if Chinese EVs dominate the mass-market or budget EV segment, trying to compete simply through price cuts wouldn't be competitive at all. I currently drive a BMW X4, and if the Lucid Gravity (or Cosmos) comes out, I'd love to buy one. But no matter how cheap they are, I wouldn't want to buy a Chinese EV or a Tesla. What are your thoughts?
u/Typical_Advantage_97 — 9 days ago