How do you decide a question is worth optimising for?
Running into this constantly. There are questions customers actually ask and questions that just have search volume, and they overlap less than I expected.
What I've settled on so far is only chasing the ones where a real customer asked me the same thing unprompted in the last month. Small sample, but it stops me writing for an audience that doesn't exist.
Curious whether anyone has a better filter than that.
u/Upstairs_Umpire2514 — 11 days ago