



Test Driver 2005: Fiat Punto/Stilo & Forza Motorsport Promotion
Before the release of Forza Motorsport, Fiat produced special Xbox editions of their new Fiat Punto and Fiat Stilo car models sold exclusively in the UK (and maybe Europe?). The models featured some minor Xbox branding inside but were pretty standard other than that.
To promote it, they ran a competition where you could play the Forza Motorsport demo at the dealership and try to set a hot lap time. If you set the fastest time across all the UK car dealers, you could win an Xbox console and a copy of Forza Motorsport.
They sent out these fake "Test Driver 2005" game boxes to previous Fiat buyers advertising the promotion, which included a letter from each dealership and a booklet showing off the Xbox editions of the Fiat Punto and Stilo models.
Definitely one of the rarer promotional items I've picked up!