Do farmers actually want AI crop insights via WhatsApp, or is this another agtech over-assumption?
Hi everyone,
I’m working on an AI-based precision agriculture platform. The idea is simple: many farmers do not want another complex dashboard. They want timely answers.
We combine satellite imagery, drone data, vegetation indices such as NDVI/NDRE, and AI models to detect crop stress, water-related issues, nitrogen/chlorophyll anomalies, and plant density changes. Instead of forcing users into a complex GIS system, we are testing a WhatsApp-first flow where farmers or advisors can receive field alerts and ask simple questions about their land.
We have tested this in Türkiye with farmers, cooperatives, and agricultural advisors. The early pattern we see is that the technical analysis is not the hardest part; the real challenge is turning data into action before the intervention window closes.
I would really appreciate honest feedback from farmers, agronomists, agtech people, and remote sensing practitioners:
Would a WhatsApp-based crop intelligence system be useful in your region?
What would make you trust or distrust AI-generated crop recommendations?
Do farmers prefer alerts, maps, PDF reports, or direct agronomist-backed advice?
Where do most agtech tools fail in real field conditions?
Not trying to sell here. I’m trying to understand whether we are solving the right problem in the right way.