How do you actually structure your product research?
Currently am a SPM at a Series A startup. I'm a self taught PM and learnt by doing.
So my CPO basically roasted me last week for a half-baked answer to a genuine user problem. The criticism was fair: didn't dig deep enough during user research, and missed some edge cases, basically didn't think through the full picture.
I now want to take a more structured approach. Right now my process is: Open Claude throw a prompt at it, ask Opus to critique the output, do some user calls, validate my gut with whatever data I can gather, move on.
So I want to learn: How do you approach research when you're evaluating a new feature or product idea? Walk me through your process. What tools do you use? How do you store & recall insights when you need them? How do you decide what gets cut? How do you communicate your idea to the relevant stakeholders, so that they are onboard?
Trying to figure out if I;m missing something obvious.