Meta is sending a huge volume of very low-quality traffic
My Meta campaigns have been getting around $0.10 CPC since May 11, whereas they used to average around $1 CPC. It seems like Meta is sending a huge volume of very low-quality traffic. My ROAS has dropped drastically from 2–3 down to 0.2–0.3.
Is anyone else experiencing the same issue? What solutions or fixes have worked for you?
u/its_AnkitSingh — 8 days ago