Hi team,
Just a heads up we’re running a flash sale until midnight. 25% off store wide.
All our socks are made in Melbourne (we are Australian made certified).
Enjoy your Sunday everyone!
Alastair.
Hi team,
A few months ago I posted about building an Australian made sock that would challenge the likes of darn tough, on quality and offering our own unconditional lifetime guarantee!
I’m happy to say we’ve finally nailed the knitting technique and are in the final stages of tweaking before sending it live.
Basically we are just moving the transition from foot to leg up just above the ankle and then we are good to go!
Super excited to bring this Australian made and Australian designed sock to the world!
The sample attached has been getting put throughout its paces and is holding up really well!
Side note, if you’ve been subjected to my face popping up in your news feed on social media recently I apologies that I sound like such a country bumpkin 🤣
Just wanted to give a massive thanks to everyone that’s seen our posts on here and supported our business!
From the people who’ve shared our Reddit posts on other subs, name dropped us in threads and of course those that have purchased from us!
This support has taken us from basically a single bamboo sock to now having 9 different styles of socks!
For our 10th style we’ve been super busy raising the bar of Aussie made!
We’ve taken a very famous American made merino sock, deconstructed it and rebuilt it from the ground up, using inspiration from features we like, and adjusting features we don’t really like.
It will be built with a pure Aussie merino base yarn, we’ve bough a new machine that allows us to twist nylon around the merino yarn, to create what will be our most durable sock by far.
Naturally the wool % will appear lower in this sock (as extra nylon is being used, but at the core, will be a pure Australian merino wool yarn).
Can’t wait to release this sock, but for now this post isn’t about anything more than:
SAYING THANKS TO EVERYONE CHOOSING TO BUY AUSSIE!!