
Everyone says "just use ParityDeals" for PPP pricing. At $19/mo per product with no free plan, I couldn't get to buy it for my few hundred dollars a month product
The standard advice for global pricing is "just use ParityDeals". But it's at $19/mo per product and no free plan. For a product making few hundred dollars a month, paying a subscription whose job is to lower your prices is exactly not the best option I'd say 😅
| Option | Cost model | Fits a no-MRR product? |
|---|---|---|
| ParityDeals | 14-day trial, then $19/mo (1 product) → $99 (unlimited). No free plan. | Fixed cost to give discounts. Upside down at low volume. |
| Roll your own (what I did) | With Claude (so $20 one time), took an afternoon and it's $0 recurring | Yes. No fixed cost, no lock-in, no migration. |
A % cut is less painful than a $19/mo fixed cost for a product making few hundred dollars a month and it's just pure cost against near-zero upside.
Rolling my own was nearly ~50 lines of code: map countries to a few discount tiers (10/25/55/75%), detect country server-side (host geolocation header, so the browser never sets its own price), one discount code per tier, an /api/parity-offer endpoint returning { percentOff, couponCode } cached ~24h, and a banner.
Yes, I gave up on dashboards, analytics, and auto-updating PPP indices. I just don't need those yet. I'm not anti-ParityDeals. I just think "use a paid PPP tool" for a small product is a high fixed cost I can't afford yet for something I can write myself with AI today.
What are others with small revenue products doing? Are you entirely skipping PPP and eating the lost conversions? or using a cheaper tool I don't know about?