CRM Implementation Work in Small Business
I've been in infrastructure design/support for decades, most in a hands-on manager role. Recently my wife needed personal time so I started managing her small business full time, we own a massage therapy clinic with 25 employees. Reception is paid $20+ and therapists paid commission. For me it is keeping the schedule busy and costs down. Mailchimp, Social Media - recently setup voip ms , and now i get transcribed conversations that feed an automated follow up text funnel for people who call and say they are going to call back but don't. It also sends miss you texts to our therapist's regular clients that haven't booked in 6 months. Using AI to build all the API calls and the database (and reception tools like a confirmation webpage) has been so much fun. I'm now setting up a smart booking system for people who don't want to talk to reception to book but don't want to go through the website either. I set something similar up for my sister who is a real estate agent - first a way to screen her calls and call back hot leads and sending the rest to the same smart booking to schedule a meeting with her. Also sends her a call sheet.
Before I go any further, I assume paying for a developer is coming down in price for small businesses like this but I assume they are still not a target audience. Is anyone doing? Is this crazy to even try unless I'm still just testing if I really want to do more than a few setups for friends and family? Could this be a business and is anyone else doing it? Thanks in advance.