Could Tomorrowland’s usual timeline for 2027 change because of Thailand & Brazil?
I’ve been wondering whether Tomorrowland’s usual timeline might change a bit for 2027.
Normally, the new theme for the following year is revealed around late November / early December, with the promotion for the next edition starting shortly afterwards.
But this year the situation is a little different. Tomorrowland Thailand will probably be getting most of the attention around that time. I find it hard to imagine them revealing the new Belgium/Thailand/Brazil 2027/28 theme just one or two weeks before Thailand and having two major campaigns running at the same time.
Then there’s Tomorrowland Brasil in spring (European spring!), which will still be using the previous year’s theme. By that point, promotion for Belgium 2027 would normally already be in full swing.
So I’m curious whether Tomorrowland might change its usual schedule — maybe reveal the new theme later than usual — or whether they’ll simply promote Thailand, Brasil and Belgium in parallel.
What do you think? Do you expect the usual timeline to change for 2027?