u/thatonebhalu

Hey everyone,

I’m trying to wrap my head around traffic coming from Google's AI Overviews right now, and I could use some advice.

Specifically, I'm trying to figure out how to isolate this data in Analytics or Search Console. Is there a reliable way to separate clicks that come from the AI citation cards versus traditional organic blue links?

Also, if you have managed to track it, what are you doing to actually convert these users? Since the AI box already answers a lot of their initial question before they even click through, I feel like standard landing pages might not cut it anymore.

Would love to hear how you're handling this or what changes you're making to your pages to capture these users.

Hey everyone,

I’m trying to wrap my head around traffic coming from Google's AI Overviews right now, and I could use some advice.

Specifically, I'm trying to figure out how to isolate this data in Analytics or Search Console. Is there a reliable way to separate clicks that come from the AI citation cards versus traditional organic blue links?

Also, if you have managed to track it, what are you doing to actually convert these users? Since the AI box already answers a lot of their initial question before they even click through, I feel like standard landing pages might not cut it anymore.

Would love to hear how you're handling this or what changes you're making to your pages to capture these users.