I finally stopped being a slave to the content calendar.
Every morning I'd wake up and panic about what to post. Like clockwork haha stressing out. By noon I'd have something half-baked. By 3pm I'd post it late and wonder why it flopped.
My whole week was just scrambling. felt like I was always behind.
My friend who runs a beauty account told me what she does, batch everything on Sunday. She uses some some ai tools like framia to pump out a week of content in a couple hours. I thought she was exaggerating but I tried it anyway.
One Sunday afternoon, roughly 2 hours, maybe 7-8 videos. Wrote a few briefs, let the AI spit stuff out, picked what didn't suck. tweaked a couple and then just exported.
And then actually took Monday off. No scramble. No panic. Just... posted and went about my day.
Now I'm not saying the quality is better and tbh ai cannot replace creativity i think. maybe worse if I'm being real. But I'm not exhausted anymore and my engagement is actually up.