How do I help get players in store
I have been loving this game for a while now and after we finally got my lgs to take a chance and stock product I noticed that it sold out after around 48 hours. Since there were at least a dozen starter sets on the shelf when I saw them come in I assume there were a lot of people checking it out for the first time. I talked to the store owner and have been running learn to plays weekly to try to capitalize and get a community playing in-store.
Nobody has shown up yet, and I dont think its due to a lack of interest since the store bought more supply and that also nearly sold out as soon as it hit the store. I just think I haven't done a great job of getting the word out, I dont know what I can do personally other than post in the store discord and socials but im pretty sure the vast majority of players here dont check those. I've talked about getting some promotional kits for the game so people can know there are events here but im pretty sure the owner has been burned by overcommitting to small games that had short blow ups before, so I dont blame him if he wants to see if a community develops first.
I just wanted to see if anyone has been in a similar situation and what, if anything, else I can do to help get things started.