The boycott campaign is targeting Magnum Ice Cream Company and all its ice cream brands. https://boycottmagnum.com/
If Ben and Jerry were running the company, how do you think they would have responded to Trump's relentless attack on the Constitution?
Serious question.
At what point does a company stop being the company people fell in love with?
Is it when the founders leave?
When ownership changes?
When governance changes?
When values change?
Where do you draw the line?
If you had to pick one:
🍦 Great ice cream
💰 Economic fairness
✊ Social mission and activism
Why?