What does your pre-call research actually look like?
There's a gap between what reps say they do before a discovery call and what actually happens when they have 10 minutes and a Zoom link.
Do you look up the company? The person? Their LinkedIn activity from the last month?
I'm in sales tech so I have obvious biases here. But I'm genuinely curious about the real answer, not the aspirational one.
What's actually in your prep stack before a first call?
u/Maximum-Actuator-796 — 4 days ago