u/Affectionate-Help362

Why does it seem like healthcare marketers can market almost everything… except DME?

I’m active in marketing communities and rarely see agencies specializing in DME/HME marketing.
Is DME actually that hard to market because of Medicare regulations, compliance, and reimbursement?
Or is it simply an underserved niche that most marketers don’t know how to crack?
What makes DME marketing so difficult?

reddit.com
u/Affectionate-Help362 — 8 days ago