How to stop spending on specific hours without setting lifetime budget?
Hey everyone, I'm having trouble getting scheduling rules to work properly on my Meta Ads account. I want to stop spending during certain hours of the day, but the rules don't seem to execute correctly (or maybe I'm just setting them up wrong?).
What I need:
- 00:00 to 10:00 every day → no spending
- Friday 00:00 to Sunday 18:00 → no spending
I've tried creating rules but they're not working as expected. I also don't want to turn off campaigns to avoid destroying the learning phase (tried it last weekend, disastrous results 😅).
Has anyone dealt with this before?
Am I missing something obvious?
Any advice on how to properly configure these rules or alternative strategies that have worked for you? TIA! 🙏
PS: I'm also comfortable reducing the spend during those hours instead of completely cutting off the budget, open to any solutions that don't tank performance.