New store -> 18k imps on meta ads, 400 landing page views, 36 ATC, 20 Initiate Checkouts, 0 Purchases. Thoughts
I just launched a new supplement store 3 weeks ago and am not getting sales despite getting traffic and what seems to be high intent users.
I'm running 1 ABO campaign, 1 Ad set, 10 static ads, 3 angles, $80-$100 a day.
Is this a common experience for new ecom businesses and what are the remedies?
EDIT: It turns out that my courier's shipping calculator wasn't working for live sessions, so when users went to checkout they couldn't select a shipping option. I've since removed the third party app, and manually set up flat rate shipping profiles. Fingers crossed this was the issue!!
u/CardiologistEvery991 — 6 days ago