u/Constelation_ — reddlx

Recently, me and co-founder launched our business, in the last 3 days trough the combined approach of Reddit & X, we managed to reach 14 people. What is interesting about this is that, the leads that we managed to capture only stayed at the funnel for an average of 5 seconds. Those are some bad conversion numbers. Clearly changes have to be made. With that in mind the changes that we are going to make.

Explain the benefit clearer for the people that reach the funnel (explaining what exactly they get from it, and how it benefits them to go trough it)
Wrong audience, it might not be a problem of not showing value, but attracting the wrong crowd to the funnel (to combat this we are going to attempt to narrow our target group and identify where they 'hang' out)
Doing something as simple as migrating the website, to a place which boosts customer trust (in our specific case we are running the start of the funnel on Tally, we might benefit from finding a tool/website that looks more credible)

These changes are a handful of things that we are going to attempt, and I will post progress whenever we end up seeing if the changes impacted the funnel positively or in no way at all. If you're seeing the same thing in your funnels, reply below or DM me I'm investigating if this is a broader pattern.

u/Constelation_ — 17 days ago

▲ 6 r/SaaS

You're getting signups but nobody's converting to paid. Here's what I have noticed: the actual transition from a interested party to a paying customer happens in the first 30 seconds when they are trying to justify paying for the value you say you're going to provide.

That's exactly where everything is decided. The questions you ask yourself then: does this product immediately tell you what it does? Does experiencing your product for the first time, makes them want to stay and explore further, or do they leave before they figure out if it's worth paying for. The first 30 seconds of someone new entering your product is exactly where all that magic happens, because it's exactly at that moment when they see for themselves if the promises that were made on a landing page actually exist. So in reality, of the tens or hundreds of people who sign up, how many of them are actually reaching the moment where they're ready to pay?

reddit.com

u/Constelation_ — 20 days ago

▲ 2 r/SaaS

Lately I’ve been going through a lot of SaaS posts here and it’s kind of the same pattern every time. People focus on getting more traffic, but it feels like users are dropping off way earlier. Like someone clicks, signs up… and then just disappears.

In a few cases I looked into, it wasn’t really about pricing or traffic at all. It was more stuff like: not really understanding what the product is for, getting in but not knowing what to do, or trying it and not feeling anything useful quickly.

One example that stuck with me was of someone who had decent signups but ~3 min sessions. That’s not a traffic issue. Made me think that a lot of products don’t have a growth problem, they just lose people before anything meaningful happens.

Curious if others have seen the same thing and to hear your opinion.

reddit.com

u/Constelation_ — 21 days ago