Payments in WebApp vs iOS
For founders/devs who have launched subscription-based mobile apps:
I already have the website ready with Stripe integration, and I’m almost done building the mobile apps.
I’ve been advised to:
- handle subscriptions/payments on the web via Stripe
- let users simply log into the mobile app afterward
- avoid Apple IAP initially and focus on validating retention/product-market fit first
The logic makes sense technically and operationally.
But I’m worried about user behavior and retention.
Have any of you lost users because:
- users downloaded the app first
- hit the paywall/trial ending
- had no clear way to subscribe
- got confused/frustrated and dropped off
A few questions:
- Did Apple approve your app with web-first subscriptions?
- Did you later migrate to IAP?
- Any regrets or lessons learned?
- Did web-first billing hurt conversions or retention?
- If starting again, what would you do?
Would love to hear real-world experiences from people who’ve actually shipped apps.